Startup Weekend Oslo

    Friday, October 10 - 12, 2014

  1. Overview
  2. Schedule
  3. Speakers
  4. Judges
  5. Coaches and Mentors
  6. Sponsors
  7. Organizing Team
  8. Blog
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Startup Weekend Oslo

Friday, October 10 - 12, 2014

Friday, October 10 - 12, 2014
Event starts at 6:00 pm

Gaustadalleen 21
Oslo, Norway 0349

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Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the success?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 1800 past events in 120 countries around the world in 2014.
The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!


Friday October 10th

6:00 pm
Arrive at the venue and get checked in

6:15 pm
Dinner & Networking
Eat food, share ideas, practice pitches, get to know fellow participants

6:45 pm
Welcome & Speakers
Review agenda for the weekend and introduce speakers, coaches, and community leaders

7:00 pm
Pitches Start
Optionally line up to give your pitch

8:30 pm
Attendees vote for the top pitches

8:45 pm
Form Teams
Teams start forming and discussing ideas

9:15 pm
Begin Work
Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow

11:00 pm
Team building at nearby bar

Saturday October 11th

9:00 am
Simple Breakfast
Arrive, simple breakfast & coffee

9:30 am
Begin Work
Teams formed and setting up workspace for the weekend

12:00 pm

1:00 pm
Coach Meetings
Coaches help teams one-on-one. They are here to help!

3:00 pm
Pitch Workshop
How to nail your pitch. w/Martin Jensen, Founder of Blink and winner of SWOslo october 2013

5:30 pm

6:30 pm
After-dinner check-in, status reports, call for help

10:00 pm
Finished for the day. You may stay and work as late as the venue will allow

Sunday October 12th

9:00 am
Simple Breakfast
Arrive, simple breakfast & coffee

10:00 am
Practice Pitches
Coaches arrive. Each team will receive a scheduled time for doing a practice pitch and receiving feedback from coaches. Final opportunity to ask questions

12:00 pm

3:00 pm
Presentation Prep & Tech Check
Final hours of worktime should be focused on perfecting your presentation, tech-check for final presentations also takes place

4:00 pm

5:00 pm
Final Presentations

7:30 pm
Judging & Awards

8:30 pm

9:00 pm
After Party!


Martin Jensen
CO-Founder of Blink

Martin Jensen, co-founder of Blink, will be runing a workshop at 15.00 on saturday titeled: How to nail your pitch! This session will help you master the sunday night presentation. Blink was the runner up at Startup Weekend Oslo october last year. After the weekend they got into betaFACTORY, an Oslo based accelerator. Martin have in the past year been pitching Blink at a number of national and international conferences

Terje Christensen

Terje Christensen, from Business Model User Group - BMUG and, will be running a Business model workshop at 10.00 on saturday. Here you can learn how to use the Business Model Canvas.

Nicolaj Broby Petersen
COO & Co-Founder at Dirtybit

Nicolaj Broby Petersen is the co-founder of Dirtybit, the company behind the popular game Fun Run. With over 45 million downloads, the company has established itself as one of Norway’s most promising mobile start-ups. With big ambitions and passion for entrepreneurship, Nicolaj looks forward to share the story of Dirtybit at SWOslo. 

Event Judges

Alexander Woxen
Entrepreneur and investor

Alexander founded his first company Intergate with fellow math students at the University of Oslo. Later he co-founded The Growth Factory, a pan Scandinavian incubator and a seed fund, later acquired by the Møller Group (Katalysator) where he worked as Investment Director with focus on buy outs, before giving life to StartupLab. Alexander is very fond of skiing!

Linus Dahg
Early Stage VC at Wellington Partners

Linus joined Wellington Partners in 2014 with the Digital Media and Software team. His primary role is identifying investment opportunities and building relationships with the great entrepreneurs behind these companies. Prior to joining Wellington, Linus was an Investment manager at Almi Invest in Stockholm, Sweden. At Almi, Linus focused on early-stage companies and led Almi's investment in 5 startups and managed 3 additional portfolio companies. Linus spent 2.5 years at Almi before joining Wellington Partners in London. He also served as a board member or observer for 5 of Almi Invest’s portfolio companies. In addition to building a career in Venture Capital, Linus also founded TF Strategies, a Stockholm based consulting firm focusing on trend intelligence, market and external environment analysis, strategic direction, deal sourcing, screening and business analysis. 

Anne Worsoe

Anne is an entrepreneur and community builder, and has led Innovation Norway's San Francisco office since 2011, and founded Innovation House in the same city. She is an experienced member of the Board of Directors for startups, VCs and communities focusing on internationalization and global growth. She is passionate about helping companies scale their impact, and a believer in serendipity and the Pay-it-Forward culture.

Monna Nordhagen
Partner, Consultant at Brandlab

Monna Nordhagen, Partner and Consultant at Brandlab
Monna is a serial entrepreneur. She has been involved in building companies such as Scandinavia Online (SOL), established internet as an advertisement channel in Norway, launched Finn, internationalized Doctor Online, started the design studio Mission and lastly founded and lead Brandlab in their first 6 years with 17 employees.

Maria Amelie
Writer and Journalist

Maria Amelie is a journalist at Technology Weekly. She writes on topics like recruitment, career and entrepreneurship. 
She is also a writer, and one of her books contributed to a huge debate and new law i 2011. 

Coaches and Mentors

Wilhelm Joys Andersen
Principal Software Engineer

Wilhelm Joys Andersen used to make web browsers for a living. Today he runs a small development agency building some of the busiest sites in Norway. Oh, and he's a W3C chair.

Andreas Gilstad
Product Manager for Grouper and spare time entrepreneur

Andreas is Product Manager for Grouper, a startup project in Telenor Digital. Grouper is a service that helps group organizers communicate more efficiently with the group being organized. In his spare time he is working with a picture sharing services for kindergartens. Andreas studied industrial engineering at NTNU in Trondheim and has been working with digital service development for the last two years in Telenor. He believes that there is a large potential for making new services in industries that are not yet hit by the “Internet way of thinking". His experience is that the people that understand the problems in these industries often lack the capabilities and knowledge to develop new and disruptive solutions, and he believes the startup community can make a large difference here.

Svein Hermansen
Senior Language Specialist, Nordics at Google

Svein has worked at Google for almost 4 years, and is a localization quality manager for the Nordic region. That means he's responsible for the style of language Google uses to speak to all users and customers in Norwegian, Swedish and Finnish. In addition, Svein is part of a team which spreads knowledge about process-based innovation internally at Google, running workshops for internal teams based on the design-thinking framework. Svein has studied in Bergen and Geneva, and in addition to Norway has lived in Switzerland for a long time and in San Francisco for a short time. When he doesn't work he often plays and writes music, or devours quality TV series along with a meal he's cooked.

Maja Adriaensen
Founder Startup Norway

Our purpose is to inspire and guide business minded individuals on taking the step to become a successful entrepreneur. Our company, Startup Norway, was started because we saw a lack of community and support for entrepreneurs in Norway. Inspired by living abroad in startup hubs, like Berlin, San Francisco and Boston, we have created initiatives we felt were missing locally. By facilitating new projects that feeds the ecosystem with more entrepreneurs and startups, we are aiming to build a thriving startup scene in Norway and tie the startup community closer together. We are providing guest-lectures at universities in entrepreneurship, business models, and customer development, and are attending events and seminars as speakers on request. If you want to get in touch with me you can always email me at maja (at)

Lars Klundby
Senior Analyst at Google

Lars is currently working for Google Norway as a senior analyst, looking at consumer trends and making the web work for Norway’s largest companies. He holds a BSc and a MSc from the Norwegian School of Economics (NHH) and has a varied academic background from 10 different universities around the world. He still thinks the educational system needs an upgrade. Lars has failed with several startups.

Silje Gabrielsen
UX & Design Director at Spond

"As my grandpa always said. If you can draw it, you can build it. I believe that more people can build bigger and better, that's why my team is everything. I belive in learning by doing, failing fast, evaluate as a team and get better".
Silje works at Spond, located at StartupLab. She is an organizer for IxDA -"The largest and most vibrant community for interaction design and user experience in Oslo". Her background is an education from Hyper Island and Visual Communication and over 10 years of experience from the Design and Communication Industry.

Magnulf Pilskog
CEO and CO-founder of Ardoq

He’s been programming since he was 9-years old and was hired as a professional consultant at the age of 18. He has extensive expirence with IT-Architecture, integration and has worked with many programming languages over the years. His current language of love is JavaScript (you better believe it!). His latest adventure, Ardoq, is trying to solve a very interesting problem;  automatic documentation of systems and applications, which is made understandable via explorable maps and diagrams. Magnulf is also one of the founders of Miles, an award winning consultant company located in Norway and India. 

Max Gouchan
Serial Entrepreneur - CEO

Max has been part of several startups in Norway during the last 2.5 years. He have attended 3 StartupWeekends where he have won 2.  He is passionate about marketing, branding and business development. He is really looking forward to spend a weekend with entrepreneurs in Oslo!

Torgeir Hovden

Torgeir worked his ass off helping FAST to build a world-class search engine product, and learned some things about entrepreneurship in the process. Recently Torgeir built the engineering group in Telenor Digital as CTO, and learned something about intrapreneurship.  He is interested in understanding a little bit of everything. In addition to computer science Torgeir is interested in music, creativity processes, disruptive technologies, philosophy, food, and learning and making stuff in general. He is currently starting his own company.

Event Sponsors, and Partners

The Startup Weekend Oslo team is grateful for the support of local community partners without whom this event would not be possible.
Learn how to become a sponsor here.



Prize Sponsors

Organizing Team

Startup Weekend Oslo is 100% led by volunteer community leaders.
Learn how to get involved here

  • Stina
  • Sandra Run
  • Sigurd
  • Amalie Victoria
  • Rodney
  • Alexander
  • Roy
  • Kristina
  • Oda Sofie Dahl
  • Johan
  • Jon
  • Yvonne
  • Kathleen


Kathleen Fritzsche
Co-founder Accelerate Stuttgart

Kathleen attended her first Startup Weekend in 2010 and has been co-organizing and facilitating several events since then. She co-founded StartUp Stuttgart in 2011, the main startup community in Southwest Germany, and Accelerate Stuttgart in 2012. Accelerate Stuttgart is building an accelerator program for startups in Stuttgart and the region. The main goal is to foster and maintain a vibrant startup community in Baden-Württemberg and to help founders to establish their companies. Kathleen can help you with business development, marketing strategy and community management.

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